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Kansas City Chiefs file trademarks for potential new stadium names

Chiefs file trademark applications connected to new stadium Kansas City Chiefs file trademark applications connected to a new stadium in Kansas City, Kansas. (kctv)

KANSAS CITY, Mo. (KCTV) - The Kansas City Chiefs filed several trademark applications Thursday. They show what the organization may be considering naming the new stadium that will be built in Kansas City, Kan.

The following applications were filed with the United States Patent and Trademark Office on June 25:

  • Arrowhead Sports and Entertainment Complex
  • Arrowhead Sports Complex
  • Tailgate Town
  • Kingdom Commons

If approved, the trademarks cover entertainment, dining, retail and other events. They would also include operating concession and souvenirs stands as well as commercial districts.

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When it comes to entertainment, the applications ask for trademarks to include:

  • Sporting events
  • Concerts
  • Festivals
  • Fan experiences
  • Watch parties
  • Community events
  • Live and televised events
  • Fan clubs

Additional trademarks have also been filed to include a wide variety of football and music-related merchandise for each option.

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Information provided by the Patent and Trademark Office shows it could take up to a year for a decision on the applications.

The Chiefs previously said they expected to break ground on the new stadium sometime either late this year or early 2027.

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